Hi! My name is Mariela, writer and communication expert.

I specialize in strategic content, conceptual copywriting and high impact storytelling.

I am a seasoned and versatile content specialist with extensive experience creating content for a variety of industries and clients, from content creators to artificial intelligence research projects.

I am passionate about writing and helping brands communicate their true potential through strategic content and authentic storytelling, making real connections with their audiences and achieving measurable results.
My approach combines creativity, analysis and strategy to transform ideas into clear, compelling and memorable messages.

Every brand has a story to tell — and the right words make all the difference.

Whether it’s communicating complex ideas, developingcompelling content, or optimizing messages, I help
companies connect with their audience and get results.

Brand content

Expert copywriting to shape your core messages.

Communication consulting

Content marketing strategies that captivate your audience.

15

years

+60

projects

+200

workshops

+50

satisfied clients

What do I do exactly?

Communication is a broad term, I know. I focus on improving written communications so that brands can connect more directly with their audiences on digital platforms through high-quality, impactful content and storytelling.
I also develop and implement online strategies to deliver brand messages to the right audience.

I started as a journalist in Argentina for El Cronista and Prensa Económica. Later on, I was a communication manager in international organizations and a specialist in digital communication and electronic commerce for Marriott International. I worked for almost a decade as a content editor in international PR agencies, such as Ketchum until I started my own path with MG Contenidos, where I was able to merge my passions: digital communication and writing.

I was born and raised in Buenos Aires, Argentina, in a bilingual home. I started writing at a very early age, which is why my career revolves around the written word.

During my studies in Communication Sciences at the University of Buenos Aires, I fell in love with the digital world. The internet was starting to change communication and it was clear to me that is where I wanted to develop professionally.

The internet was beginning to change communication and I knew that this was the direction I wanted to take professionally.

More recently, my focus has shifted to content in the field of artificial intelligence (AI). This emerging field has reignited my enthusiasm for the endless possibilities it offers for revolutionizing communication.

In addition to my degree in Communication Sciences, I completed a postgraduate degree in Strategic Marketing from the University of San Andrés and studied Teacher Training College in English as a second language at Joaquín V. González.

The ability to help others express their ideas guides my work. And on a personal level, writing stories is the way to better understand what surrounds me.

My first short stories were published in Random House Mondadori anthologies. I have received national and international writing awards and in 2014 I published my first novel in New York with Díaz Gray Editores.

In 2019 I published my second novel in Argentina and in 2023, my third novel came out: The Hunger Odyssey

I am interested in communication in all its forms, but more so in written communication, as it transcends time and space. I believe in the importance of clear communication. And in the case of professional communication and brand communication, almost half the time it is in writing. That’s why I love working with words so much: The ability to express what we want to say drives everything else.

Let’s create something great together

Start developing your brand narrative with creative copywriting and communication strategies.

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